Wednesday, March 20, 2013

How to find a "Tech-Savvy" Realtor®

Technology has changed a great deal over past decade.  It seems like only yesterday that people were getting their first cell phones, and now you can't seem to glance in any direction without someone texting, talking, tweeting, and so on. What does consumer technology mean to you as you venture into the world of real estate? It means you need to be working with a Realtor® who understands the implications of such technology on the real estate market. It means you need a tech savvy agent!

How do I know if an agent uses the latest technology?

The first thing you can do is find his/her website.  If you cannot find it easily, chances are that others won't be able to, in turn, leaving a home you may be listing lost in cyber space.The agent's site should be simple to use and have a nice design.  A poorly designed web-site can scare buyers (and sellers) away and will effect you depending what side on the transaction you are on.

Social Media engagement is also something to look for in a tech savvy Realtor®. Interaction in the social sphere shows that he/she knows how important online communication is to buyers and sellers.  A good agent should use outlets like Facebook, Twitter, Google+, and other social media sites to promote and your home or prospect homes if you are the buyer.

Lastly, a solid home search option is key in a tech savvy agent. Research shows that 95% of all home sales begin with online search. If you’re Realtor’s search option is difficult to find, or even worse- nonexistent, then you are definitely not working with a tech savvy Realtor.

In all, finding an agent that uses the latest technology is not very difficult, but you just have to know what you are looking for!
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