Thursday, December 5, 2013

Selling your home in the winter

While spring might be the busiest time of the year for real estate transactions, homes get bought and sold every season of the year. Here are some tips for selling your home in the off-season.

Snow Staging

It gets cold and snowy during the winter, so make sure that you stage the outside of your home accordingly. Shovel the driveways and be sure to clear ice away from walkways and doors. Buyers want to feel safe and comfortable when they're looking around.  Try to highlight the house with tasteful winter-themed decorations like Christmas wreaths and aesthetically-pleasing lighting. Houses for sale in the winter tend to show especially well when they're decorated for the holidays as it creates a warm feeling.

Keep your home well lit

It can get dark pretty early, so consider putting your outdoor lights on a timer. That way, when prospective buyers show up, the house will look bright and cheery instead of dark and dreary.  The same goes for the lighting inside of the house. Make sure that the heat is on before buyers arrive and that the place is clean, smells fresh and is warm. Try and impress a buyer from the moment they pull up and step into your home.

Make your home stand out from the competition

During the winter months, there may not be as many buyers but there also aren't as many sellers. Often times, off-season buyers need to move quickly, whether due to job relocation or major life changes, so be ready for them. Find a Realtor who will consider adding a video to your listing or creating a small website to showcase your home.
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